The Story
In the early ’90s, there was a buzz about the health benefits of soy, but no one was exploring its effects on the skin. We researched the natural ingredient for a few years and introduced soy to the beauty market in 1999. As our first venture into skincare, the Soy Collection continues to hold a special place in our hearts...
—Lev Glazman and Alina Roytberg, Fresh Co-founders
PRODUCT DETAILS
Soy Face Cleanser for all skin types is an extra-gentle gel cleanser that instantly whisks away everyday impurities and makeup-even mascara-without stripping the skin of essential moisture. The multi-tasking formula also works to tone, soothe, and soften the skin for a radiant, healthy-looking complexion.
THE PROOF*
97% reported more supple skin
93% said it soothed and softened their skin
90% said their skin was balanced and healthy-looking
86% felt it visibly improved the appearance of the skin
86% felt it left their skin toned and radiant
*in vivo
KEY INGREDIENTS
Amino acid-rich soy proteins help maintain elasticity and healthy skin.
Rosewater is notable for its calming and balancing properties.
Calming cucumber extract aids in soothing the skin.
Borage seed oil helps to nourish.
HOW TO USE
Wet the skin, and massage over the face and eyes, then rinse
How to Use
Squeeze a small amount of Fresh Soy Face Cleanser onto wet hands and lather gently. Apply to a damp face and massage in gentle circular motions, working across the forehead, cheeks, nose, and chin. The gel-to-foam formula creates a soft, creamy lather that effectively removes makeup, dirt, and impurities without stripping the skin. Rinse thoroughly with lukewarm water. Use morning and evening as your daily cleanser. This versatile formula is gentle enough for twice-daily use and can also be used as a quick makeup remover in a pinch, even around the eye area.
Key Ingredients
Soy Proteins: Rich in amino acids that help maintain the skin's natural moisture barrier while cleansing. Soy proteins have gentle brightening properties and help promote a smoother, more even-toned complexion with regular use. They also provide antioxidant benefits that protect the skin during the cleansing process.
Cucumber Extract: Known for its cooling, soothing, and hydrating properties, cucumber extract helps calm the skin during cleansing and reduces any potential irritation. It also provides lightweight hydration that leaves the skin feeling refreshed and comfortable after washing.
Rosewater: A natural toner and skin-balancing ingredient that helps maintain the skin's optimal pH level during cleansing. Rosewater also provides gentle anti-inflammatory benefits and leaves a subtle, refreshing scent that enhances the cleansing experience.
Who Is This Best For
Fresh Soy Face Cleanser is suitable for all skin types, making it one of the most universally loved cleansers on the market. It is especially ideal for those with sensitive or easily irritated skin who need a gentle yet effective cleanser. Normal, combination, and even oily skin types will appreciate that it cleanses thoroughly without leaving a tight or dry feeling. If you wear light to moderate makeup and want a single cleanser that can handle daily cleansing needs, this is an excellent everyday option.
Why Buy Authentic from NANA MALL
NANA MALL offers 100% authentic Fresh products sourced from authorized distributors. Our proper storage and handling ensure you receive the same fresh, effective formula every time. Shop genuine Fresh skincare at NANA MALL.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Description
In the early ’90s, there was a buzz about the health benefits of soy, but no one was exploring its effects on the skin. We researched the natural ingredient for a few years and introduced soy to the beauty market in 1999. As our first venture into skincare, the Soy Collection continues to hold a special place in our hearts...
—Lev Glazman and Alina Roytberg, Fresh Co-founders
PRODUCT DETAILS
Soy Face Cleanser for all skin types is an extra-gentle gel cleanser that instantly whisks away everyday impurities and makeup-even mascara-without stripping the skin of essential moisture. The multi-tasking formula also works to tone, soothe, and soften the skin for a radiant, healthy-looking complexion.
THE PROOF*
97% reported more supple skin
93% said it soothed and softened their skin
90% said their skin was balanced and healthy-looking
86% felt it visibly improved the appearance of the skin
86% felt it left their skin toned and radiant
*in vivo
KEY INGREDIENTS
Amino acid-rich soy proteins help maintain elasticity and healthy skin.
Rosewater is notable for its calming and balancing properties.
Calming cucumber extract aids in soothing the skin.
Borage seed oil helps to nourish.
HOW TO USE
Wet the skin, and massage over the face and eyes, then rinse
How to Use
Squeeze a small amount of Fresh Soy Face Cleanser onto wet hands and lather gently. Apply to a damp face and massage in gentle circular motions, working across the forehead, cheeks, nose, and chin. The gel-to-foam formula creates a soft, creamy lather that effectively removes makeup, dirt, and impurities without stripping the skin. Rinse thoroughly with lukewarm water. Use morning and evening as your daily cleanser. This versatile formula is gentle enough for twice-daily use and can also be used as a quick makeup remover in a pinch, even around the eye area.
Key Ingredients
Soy Proteins: Rich in amino acids that help maintain the skin's natural moisture barrier while cleansing. Soy proteins have gentle brightening properties and help promote a smoother, more even-toned complexion with regular use. They also provide antioxidant benefits that protect the skin during the cleansing process.
Cucumber Extract: Known for its cooling, soothing, and hydrating properties, cucumber extract helps calm the skin during cleansing and reduces any potential irritation. It also provides lightweight hydration that leaves the skin feeling refreshed and comfortable after washing.
Rosewater: A natural toner and skin-balancing ingredient that helps maintain the skin's optimal pH level during cleansing. Rosewater also provides gentle anti-inflammatory benefits and leaves a subtle, refreshing scent that enhances the cleansing experience.
Who Is This Best For
Fresh Soy Face Cleanser is suitable for all skin types, making it one of the most universally loved cleansers on the market. It is especially ideal for those with sensitive or easily irritated skin who need a gentle yet effective cleanser. Normal, combination, and even oily skin types will appreciate that it cleanses thoroughly without leaving a tight or dry feeling. If you wear light to moderate makeup and want a single cleanser that can handle daily cleansing needs, this is an excellent everyday option.
Why Buy Authentic from NANA MALL
NANA MALL offers 100% authentic Fresh products sourced from authorized distributors. Our proper storage and handling ensure you receive the same fresh, effective formula every time. Shop genuine Fresh skincare at NANA MALL.
